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Be A Guest

Thanks for your interest in being featured in an upcoming episode of the Betting Startups Podcast!

⚠️ Please Note: our podcast calendar is now FULL for the duration of 2022

We have temporarily closed new guest bookings and have opened a waitlist, which you can join to be the first to know when we re-open bookings. Thanks for the patience, understanding, and support! 


The Betting Startups Podcast is the most popular podcast dedicated to the betting industry's early-stage ecosystem.

We introduce listeners to the founders and CEOs of the most promising startups competing for a piece of the multi-billion dollar betting market. The industry is red hot, and lots of eyes (and ears) are on it right now!

Episodes feature interviews with founders and CEOs of all types of startups, such as:

  • Sportsbook operators
  • Suppliers
  • Media properties
  • B2C products/technologies/apps
  • Betting-adjacent startups
  • Investors backing betting startups

Episodes are published on all major audio platforms including Apple Podcasts, Spotify, and Google Podcasts.

Guest Profile

As the name of the show implies, the focus is on startup companies in the betting and gaming industry.

As such, we are looking for founders and CEOs from startups that:

✅ are actively pursuing a market opportunity within the wider sports betting and gaming ecosystem

✅ are privately held and not listed on any public market or exchange

✅ have been operating for a maximum 5 years under the current guise of the business

✅ have not raised more than $20 million in cumulative funding (don't make us look on Crunchbase!)

✅ still have active founder involvement

"Startup" is a very subjective term open to thousands of different interpretations and definitions, so consider these to be guidelines more than anything. We'll use our best judgment in applying these criteria.


Episode Details

Here are some useful things to know about our approach to producing episodes:

  • We record both audio and video, so you should expect and prepare to do this on camera
  • Our target episode length is 25 minutes, +/- 10%
  • Episodes are interview format and generally follow a standard pattern:
    • Show intro by host (1min)
    • Episode + guest introduction by host (1-2mins)
    • Q&A-based interview (20mins)
    • Episode closing + final word from guest (1-2mins)

We want the conversation to be insightful, fun, and engaging for people to listen to.

To help you prepare and feel comfortable, we will send you some potential discussion topics/themes a few days prior to recording. Of course only you know your story best, so we will also ask for your ideas as well.

We reserve the right to go off script and call audibles with the questions, but we'll keep it good-spirited and well-intentioned at all times ✌️


Recording Logistics

Here is what we ask of guests before we connect for the recording:

  • Download and install Zoom, which we will use to record the episode
  • Be seated somewhere with a solid internet connection (ie. not on your mobile while running between other obligations)
  • Make sure you have a quiet space with no interruptions and minimal background noise
  • Turn audio notifications off your mobile, Slack, email, etc...
  • Test your microphone and listen to the playback. Can you hear yourself crisply and clearly? Good. If not, find and test another mic until you can.
  • Turn on your webcam and record yourself talking.
    • Do you have enough light on your face, or is your face a big shadow? If it is, try putting lamp in front of you to shine light on your face.
    • Is your background suitable for primetime? :)


Post Production

We record weekly episodes every Friday, which are published live the following Wednesday.

In addition to the full length episode on podcast platforms, you can expect episode content to be repurposed for sharing across several channels, including Linkedin and Twitter

In all cases, we'll do our best to make you and your company shine 🌟


Next Steps

If you are still reading and nodding along enthusiastically, then now is the perfect time to introduce yourself using this quick form [note: form link temporarily removed, add your name to the waitlist instead]

Thanks for your interest! 🙏