29 September – 1 October, 2026Feira Internacional de Lisboa & MEO Arena
Introduction
Meet the startups exhibiting in the Zone.
SBC Summit Lisbon is the premier betting & gaming event for the global marketplace, bringing together tens of thousands of operators, investors, and industry leaders.
The 2026 edition of SBC Summit also features the Startup Zone, a dedicated space that showcases the latest innovations being developed by exceptional founders.
BettingStartups are the official hosts of the Startup Zone at this year’s conference, in collaboration with Defy the Odds — and we want to welcome you!
This year sees a record number of startups exhibiting in the Startup Hub & Zone (Stand 170) across a wide range of industry verticals. Get to know some of these emerging leaders who will be showcasing their offerings in the ‘Zone’!
Adkuu
Booth S60
Adkuu is delivering prediction-market content for the next generation of iGaming.
Vertical: Content Provider
Key attendees: Claus Pener (CEO) · Aleksei Gorodenkov (Co-Founder) · Martin Mägi (Head of Sales)
Agil Telecom is a Brazilian telecommunications company providing innovative cloud communications, messaging, voice, and AI-powered solutions for businesses.
AutomateOrDie.AI eliminates operational inefficiencies — repetitive, manual processes that bury businesses in spreadsheets and multi-platform logins — through custom automations and dedicated AI products.
Vertical: AI / Automation Solutions, Marketing Technology & Data
Key attendees: Andy Jacukowicz (Founder & Director)
CX Next is an AI-powered customer experience platform designed to help businesses scale customer support, automate repetitive interactions, and handle demand spikes without adding human capacity.
Vertical: AI / Customer Experience / Customer Support Automation
Key attendees: Rafael Medeiros (CEO) · Lucas Mello (Product Coordinator)
Defy the Odds is an innovation catalyst designed to create pathways for all entrepreneurs, ensuring they have the resources and networks necessary to succeed.
Vertical: Advisory Services
Key attendees: Sue Schneider (Co-Founder) · Paris Smith (Co-Founder) · Kelly Kehn (Co-Founder) · Silka Dyett (Director)
Everest Games is an iGaming provider offering a portfolio of high-performance, pre-developed mobile games that are ready for integration — ideal for operators and aggregators looking for speed and performance.
Vertical: iGaming / Gaming Technology
Key attendees: André Schuartz (Director) · Matheus Ferreira (Director)
Lumeo is a Financial Intelligence Platform that unifies financial data, automates financial control, and helps businesses make decisions based on up-to-date figures.
OneHazel is the integration platform that keeps iGaming operators and vendors talking to each other, and has now launched Hazel's Agents, building integrations directly inside a company's own repository so its engineers keep full ownership of every change.
Vertical: Integration Platform / AI Workflow Automation
Key attendees: Keith Zammit (Founder & CEO) · Ella Beaumont (CPO & Co-Founder) · Christian Harms (COO & Co-Founder)
Pyramid Gaming is an iGaming Category Creator, building a new genre beyond traditional slots and crash games through proprietary game mechanics, multiplayer competition and scalable real-money gaming experiences.
ScroogeFrog is an AdTech provider delivering agency accounts across 100+ platforms alongside an unrivaled AI Antifraud technology with no market equivalents.
SportsStack is the vendor-agnostic sports data platform that lets operators integrate once to access normalized data and universal IDs across providers, enabling them to settle markets faster and more accurately with fewer costly misgrades.
Vertical: Sports Data
Key attendees: Amar Rao (CEO) · Jonathan Lerner (GTM)
Whizdom AI provides player intelligence for iGaming operators, helping personalize every touchpoint, scale more efficiently, and increase lifetime value of players.
BettingStartups and DTO will be at the Startup Hub & Zone throughout the event, so don’t hesitate to connect with us for any questions or to explore opportunities around pitch preparation, fundraising, advisory support, or becoming part of the Empower by DTO community alongside other ambitious startups.